Influencer Matrix · vivy-yi/xiaohongshu-skills

Plan and manage a multi-tier influencer network

Helps organize influencer partnerships across mega, macro, mid-tier, micro, and nano tiers, and allocate budget and roles at each stage of a campaign. Useful when scaling marketing beyond one-off partnerships and building a diversified creator network on Xiaohongshu.

Good for

  • Plan budget splits across influencer tiers
  • Design a diversified creator partnership roster
  • Set collaboration goals for each influencer tier
Category
Xiaohongshu

Open-source skills are maintained by their authors and listed as published, with attribution. Results depend on how well the skill fits your task and material.

A good place to start

Help me plan an influencer matrix for my new skincare brand, splitting budget across mega, macro, mid-tier, and micro creators.

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